Barber Built Grooming — Now Online
Premium hair & beard products used daily in Maniac Barbershops.
Built in the barbershop and used daily across all MANIAC locations, our Matte Clay delivers strong, workable hold with a clean, dry matte finish.
Formulated for control without stiffness, it’s ideal for structured styles, textured crops, and messy looks that need definition without shine. The clay-based formula provides grip and separation while remaining easy to work and rework throughout the day.
Trusted by MANIAC barbers for its reliability and performance, this is a go-to styling essential for modern, no-nonsense finishes.
Key Benefits:
Strong, workable hold
Dry matte finish
Adds texture and definition
Non-greasy, no shine
Easy to rework
Suitable for all hair types
Used daily in MANIAC Barbershops
How to use:
Warm a small amount between palms and apply to dry hair. Work through and style as desired. Add more for increased hold and texture.
Built in the barbershop and used daily across all MANIAC locations, our Pomade delivers smooth control, natural movement, and a clean, professional finish.
Designed for classic and modern styles alike, it provides dependable hold without stiffness, allowing hair to stay in place while remaining flexible and easy to restyle. The formula applies smoothly, washes out easily, and leaves no heavy residue, making it ideal for everyday use.
Trusted by MANIAC barbers for precision work and polished finishes, this is an essential styling product for controlled, confident looks.
Key Benefits:
Medium, flexible hold
Natural finish with light sheen
Smooth application
Non-greasy, no heavy build-up
Easy to restyle and wash out
Suitable for all hair types
Used daily in MANIAC Barbershops
How to use:
Apply a small amount to dry or slightly damp hair. Work through evenly and style as required. Add more for increased control and definition.
Built in the barbershop and used daily across all MANIAC locations, our Sea Salt Spray delivers effortless texture, natural volume, and a lived-in matte finish.
Designed for modern styles, it adds grip and movement without stiffness or residue — perfect for creating messy crops, relaxed waves, or adding body to finer hair. Lightweight and versatile, it works as a standalone styler or as a pre-styler before finishing products.
Infused with a subtle, masculine scent and formulated for all hair types, this is a shop-proven essential you can rely on every day.
Key Benefits:
Natural texture and volume
Matte, non-greasy finish
Adds grip and control
Lightweight hold
Suitable for all hair types
Used daily in MANIAC Barbershops
How to use:
Spray onto damp or dry hair. Work through with hands for natural texture or blow-dry for added volume and control.
Built in the barbershop and used daily across all MANIAC locations, our Sea Salt Spray delivers effortless texture, natural volume, and a lived-in matte finish.
Designed for modern styles, it adds grip and movement without stiffness or residue — perfect for creating messy crops, relaxed waves, or adding body to finer hair. Lightweight and versatile, it works as a standalone styler or as a pre-styler before finishing products.
Infused with a subtle, masculine scent and formulated for all hair types, this is a shop-proven essential you can rely on every day.
Key Benefits:
Natural texture and volume
Matte, non-greasy finish
Adds grip and control
Lightweight hold
Suitable for all hair types
Used daily in MANIAC Barbershops
How to use:
Spray onto damp or dry hair. Work through with hands for natural texture or blow-dry for added volume and control.
Built in the barbershop and used daily across all MANIAC locations, the MANIAC Texture & Volume Bundle is designed to create effortless lift, movement, and controlled texture.
Combining our Sea Salt Spray, Volumising Dust, and Texture Comb, this bundle gives you everything needed to build volume from the roots, enhance natural texture, and finish with precision. Whether you’re going for a relaxed, messy look or a more structured style, these barber-grade essentials work together to deliver reliable results without heaviness or shine.
Trusted by MANIAC barbers, this is the go-to setup for modern, textured styles.
What’s included:
MANIAC Sea Salt Spray – adds natural texture, volume, and a matte finish
MANIAC Volumising Dust – delivers instant lift and dry texture at the roots
MANIAC Texture Comb – helps shape, separate, and distribute product evenly
Key Benefits:
Instant volume and texture
Matte, natural finish
Lightweight, non-greasy results
Suitable for all hair types
Used daily in MANIAC Barbershops
How to use:
Apply Sea Salt Spray to damp or dry hair for texture. Add Volumising Dust at the roots for lift. Finish and shape using the Texture Comb.
Built in the barbershop and used daily across all MANIAC locations, our Forming Crème delivers lightweight control, natural movement, and a soft, healthy-looking finish.
Designed for effortless styling, it provides flexible hold without stiffness or heaviness, making it ideal for relaxed, natural styles and everyday wear. The cream-based formula adds subtle definition and control while keeping hair touchable and easy to restyle throughout the day.
Trusted by MANIAC barbers for clean, controlled looks that don’t feel overstyled.
Key Benefits:
Light to medium flexible hold
Natural, soft finish
Lightweight, non-greasy formula
Enhances movement and control
Easy to restyle
Suitable for all hair types
Used daily in MANIAC Barbershops
How to use:
Apply a small amount to dry or towel-dried hair. Work through evenly and style as desired. Add more for extra control if needed.
Pre-Order Notice
Our release date is the 20th February. **All pre-orders must be placed before the 1st February cut-off date. Any pre-order items will be dispatched immediately once the new stock arrives.
WHY MANIAC?
Barber grade products – professional tools and grooming products trusted by our barbers to deliver consistent, high-level results for every client.
High standard barbershop services - precision cuts, attention to detail and a premium experience are the standard in our Worcester & Birmingham shops.
Clothing with identity – high quality MANIAC apparel designed to reflect the personality, attitude and culture of the shop, with bold branding and unique designs you won’t find elsewhere.
One brand, one standard – whether it’s a haircut, a product, or what you wear, MANIAC represents quality, confidence, and consistency.
Fast UK delivery / easy returns – straightforward, reliable, no hassle.
Sizing Notice
Our T-shirts have a standard fit.
• For an oversized fit, please size up once
• For an extra oversized fit, please size up twice
If you’re unsure between sizes, we recommend sizing up for a more relaxed look.
Pre-Order Notice
If your size is currently unavailable, you can still place your order as a pre-order.
Our next clothing drop lands on 20th February. **All pre-orders must be placed before the 1st February cut-off date. Any pre-order items will be dispatched immediately once the new stock arrives.
Secure your size now to avoid missing out.
Sizing Notice
Our T-shirts have a standard fit.
• For an oversized fit, please size up once
• For an extra oversized fit, please size up twice
If you’re unsure between sizes, we recommend sizing up for a more relaxed look.
Pre-Order Notice
If your size is currently unavailable, you can still place your order as a pre-order.
Our next clothing drop lands on 20th February. **All pre-orders must be placed before the 1st February cut-off date. Any pre-order items will be dispatched immediately once the new stock arrives.
Secure your size now to avoid missing out.